The Range Rover Evoque Station Take Over was featured throughout Euston underground and overground. We used a combination of new creative techniques, whilst reusing and repurposing the 3D models from the launch work. Working with the media company, we utilised the digital space in a totally ground-breaking way and with 175,000 people travelling through the station daily, who could help but witness the breathtaking and all-consuming Evoque-filled digital landscape. Media platforms included digital escalator panels, digital six sheets and jumbotrons all housed in vinyls.
As part of our on-going support of the creative community, Smoke & Mirrors Design have sponsored The Creative Review Annual. Launched in May, the edition is the biggest yet and contains all the winners and entries to this year’s review. For more information on the annual please click here
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